Companies nowadays invest in LED displays to improve advertising visibility, brand reach, and sales. An LED display helps connect with your target audience and boosts the visibility of your brand. However, this comes with a high cost, especially when you are buying it for the first time.
Whether you are planning to install an LED display for indoor or outdoor usage, there are many factors to consider before buying one. Here is the ultimate guide to choosing the right LED Display for your company. Let’s get started!
What Is An LED Display?
An Led display is a large format display that uses LEDs (Light Emitting Diodes) to create images and text. The LEDs can be controlled independently to create any kind of images, videos, or animations. It is a great advertising tool for events, conferences, and exhibitions.
LED displays are widely used in retail stores, airports, stations, bus stops, and even on streets to advertise brands and products. As an LED display is a large format display, you can use it in many places, such as stadiums, convention centers, or outdoor public spaces.
Things To Consider Before Buying An LED Display
While buying an LED Display, you should be careful enough to avoid any hassle post-purchase. This will help you avoid unnecessary expenses once the product is delivered to you. Before buying any LED Display, you must keep the following points in mind.
- How long will the LED Display last?
- What is the visibility of the LED Display?
- What is the warranty provided on the LED Display?
- What is the budget?
- Which brand do you prefer?
- What features does the LED Display offer?
The Types Of LED Displays
There are many types of LED displays, and Broadly, they can be divided into 4 categories.
The DOOH Display: DOOH stands for Digital Out of Home. This type of display is specifically designed for advertisers who intend on placing their ads in public spaces like airports, train stations, malls, and stadiums. Most DOO-H Displays are designed in a way that they can be operated by touchscreen.
The Mobile LED Display: This type of display is specifically designed for events and conferences. These displays are designed to be easily transported and are, therefore, more portable.
The Wall Mounted LED Display: When you want a large display but do not have the space for it, this type of display is the right choice for you. Wall-mounted displays are great for indoor use.
The Fixed LED Display: This type of display is commonly used for retail stores, museums, and art galleries. Fixed LED displays are the most common type of large format displays, and many brands manufacture them.
Conclusion
An LED display is a great tool to boost your company’s marketing efforts. It is a large format display that uses LEDs to create images and text. Before buying an LED display, consider the size of the display, its brightness, and its visibility.
You can also consider the budget and the brand of LED display you want to buy. With the right LED display, you can successfully connect with your target audience and boost the visibility of your brand. Choosing the right LED display can be challenging, but with this guide, it will be much easier for you to make the right decision.
